PHOENIX, ARIZONA, JANUARY 04, 2017
In efforts to streamline and unite automotive’s digital ecosystem, CDK Global’s Partner Program provides dealers with pre-approved, best-in-class vendor solutions, ensured to seamlessly integrate into their dealership websites. The program also includes enhanced performance reporting and more integrated reporting of key metrics, which highlight the value of partners on the CDK platform.
“This partnership directly aligns with eAutoAppraise’s trade-in platform, as 100% OEM-compliant design and flawless integration with dealer websites and their inventory are among our top priorities,” says Barry Brodsky, Managing Partner of eAutoAppraise. “CDK’s movement towards streamlining vendor applications to better serve the dealer community is something we’re honored and grateful to be a part of.”
“Our new Partner Program provides a vibrant, open, ecosystem of vetted partners that will give our dealers choices, as well as the assurance that their products will work seamlessly on our sites,” said Max Steckler, Vice President of Product Management at CDK Global. “By working so closely with our partners, not only will the installation process for these applications be easy and seamless for our website customers, but many integrations will include features and functionality not available on any other website platform.”
Aside from its mobile-first capabilities, simplicity, and ease of use, the eAutoAppraise trade-in platform outperforms competitive trade-in appraisal applications due to its unrivaled functionality, OEM cohesive design, and faultless installation on dealership’s SRPs and VDPs across all website platforms.
eAutoAppraise is the next generation trade-in platform that has changed the relationship between dealers and car buyers. Designed for mobile users first, it’s the industry’s only solution that allows customers to instantly upload walk-around videos or photos of their trade-in. Backed by several OEM endorsements, eAutoAppraise empowers dealers with exclusive, actionable consumer data and robust, interactive reporting. Two products in one, eAutoAppraise is both a trade-in or sell us your vehicle application as well as an inventory and payment-prescreening tool. The platform generates high quality, low-funnel, incremental leads with a closing ratio of 25-30%.
After completing the 100% OEM-compliant, customizable form, customers are presented with the value of their car (provided by NADAguides) as well as what replacement vehicle they have selected and if they are pre-approved for purchase. The customer’s value report is also integrated with Transunion and Google Maps, making eAutoAppraise the ideal package for today’s self-directed shopper.
For more information visit eAutoAppraise.com or call 866-795-8903.
About CDK Global
With more than $2 billion in revenues, CDK Global (Nasdaq: CDK) is a leading global provider of integrated information technology and digital marketing solutions to the automotive retail and adjacent industries. Focused on evolving the automotive retail experience, CDK Global provides solutions to dealers in more than 100 countries around the world, serving more than 27,000 retail locations and most automotive manufacturers. CDK’s solutions automate and integrate all parts of the dealership and buying process from targeted digital advertising and marketing campaigns to the sale, financing, insuring, parts supply, repair and maintenance of vehicles. Visit CDK Global.