Have You Inspected Your Mobile Website?

By November 7, 2016 March 28th, 2019 No Comments
business people viewing website on mobile phones

Brian Pasch

Brian Pasch

Founder of PCG Companies, Author, Keynote Speaker

As I am putting the final touches on my upcoming book “Swimming lotto with Digital Sharks” and writing about mobile applications, I stumbled across a dealership website that represents many cheap jerseys that I have viewed over the past year. This dealership example is not uncommon; I’m not pointing fingers at just one dealership mobile website.

It’s almost 2017, damn it! It’s time for automotive dealers to create a better consumer experience online when a consumer chooses to use their smartphone. Take a minute to watch this video. Then, inspect your own mobile shopping experience. How did you do?

Then, ask a non-automotive friend to shop for a car and get a trade-in quote on their vehicle. Watch their faces and actions. Was it easy for them?

Here is the link to the PCG Research report on eAutoAppraise that I mentioned in the video:

Filling In The Missing Pieces

I am committed to helping dealership managers learn the skills they need to lead their business in a digital age. Get on my advance notification list for my upcoming book written for dealership managers in a language wholesale nfl jerseys that they can understand.

The book will be released in January. I look forward to your feedback and helping you build the skills needed to hold your vendor partners accountable and to lead your team to greater success.

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